Understanding Difference Between Regular Website & Professional Website That Sells
Thank you for coming to this article I really appreciate you reading this and here you will learn a lot of helpful tips and tricks on how to make your website to sell more. It is possible to make a website a selling machine. If your website built in the right way it will become a selling machine. The main purpose of the website is to introduce a person to the type of business that you have. Another important purpose of having a professional-looking website is to convert existing website visitors into buyers or at least potential leads. So coming from this perspective, it is important to understand that your website should be a lot more than just the five page informative basic and simple 5 page website.
Introduction to Few Small Examples of What Useful and Professional Website Should Have
You’re a few important things that your website should definitely have: Contact form, auto reply, good looking email template inside of the auto reply, professional design, good looking logo, forms and tools or some particular functionality that helps to automate the process of sales or simply answering common questions. Therefore, let’s explore couple features here:
#1. Contact Form on Your Website
When it comes to having a professional website design, it is important to understand that every aspect and every page of your website should be done in a professional way. Therefore, having a simple contacts form on your website is not enough. Normally, you will see contact from that consists of primitive and very simple fields such as first name, last name, email, phone number, message field. There is a lot more to creating a professional contact form apart from having these primitive, dated and way too simplistic, generic fields to collect very basic information from your users. So this brings us to a question which is – how would a professional contact form look like?
A professional contact form will consist of these this important elements: border, icons, advanced fields, multi-choice fields, drop down select fields, conditional drop down select fields, privacy disclosure, privacy policy link, file attachment buttons, security captcha and possibly multiple step process to gain more information. This would be an example of a professional contact form that will bring your website to the next level, the level of proficiency, the level of web-based selling machine with automated functionality.
#2. Call to Action is Important to Have
Another very useful tip is to have a call to action. Call to action is important within your website. Your visitors should be able to find your website call to action easily on every single page of your website. The main goal and purpose of having a website is to bring attention to our call to action. Call to action can be a simple button. A call to action could be also a link or an image that is asking a user to take an action within your website. A lot of websites are missing this important, having enough call to action position throughout the entire website.
A call to action could simply show your website visitor that they can book an appointment, schedule online service, schedule emergency repair, download in important form or simply upload the existing project to receive a customized quote or price for what they’re looking for. And all of these professional features require Advanced coding, advanced programming or for someone highly experienced web developer that can integrate all of the mentioned fields within your existing contact form. Highly experienced and professional web developer will charge for this work anywhere from $850 and more depending on time consumption and customization of these features.
#3. Samples, Portfolio, Projects and Cases to Display for Enhancement of Reputation
The third most important aspect of having a website that is considered to be on a upper and level of proficiency is to make sure that your website is showing samples, projects, cases, before and after samples, testimonials, reviews, feedback. Having all of these elements displayed within your website will simply enhance the reputation of your company and your website.
Having samples showing up on your website will help your readers viewers and followers to get familiar with what kind of results they can gain by simply looking on existing page of your website that shows them detail oriented and comprehensive list of results and samples. This will save your business a lot of time and also will benefit your business in a way that you will have callers and customers that are fully ready to buy.
Thank you for reading out 3 simple tips and examples of how professional website should look like and how it can become a selling machine for your business.